MarketingAI

Starbucks Dramatically Increased Used of AI-Powered Customer Insights to Drive Growth, Says CEO
Starbucks has dramatically increased the use of AI-powered customer insights to drive growth, s...
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Extracting Value From Data is a Massive Opportunity, Says Hewlett Packard Enterprise CEO
Every business has been disrupted by the digital transformati...
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Rand Hindi: Human-Like Artificial Intelligence is Never Going to Exist
Dr. Rand Hindi says that without emotional intelligence machines will never be able to obtain human-like artificial intelligence. Reminiscent of Data on St...
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Salesforce CEO: Incredible Wave, Global Phenomenon of Digital Transformation
Cloud adoption is just in the very early days says Salesforce co-CEO Keith Block. He says that over the last few years we’ve been in a perfect storm...
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Salesforce co-CEO: Who’s Not Going Through a Customer Transformation?
Salesforce is booming and the reason is that virtually every company in the world is going through a huge digital transformation, according to Sales...
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SAP CEO: It’s All About the Customer Experience
SAP CEO Bill McDermott, in a wide-ranging...
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Freshworks CEO: What We Really Have is a Business Model Disruption
In 2010, Freshworks started as Freshdesk with a dream to make a dent in the world of customer support. The company has grown exponentially since the...
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Bizzabo Wants to be the Salesforce of Events
Putting on an event, marketing an event and more importantly, measuring the impact of your event has never been easy. Enter Bizzabo, a company that...
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Veeva CEO: Reinvention Makes a Great Company
Veeva Systems offers pharmaceutical and other highly regulated chemical manufacturers a cloud-based solution to make their employees and companies b...
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Blitzscaling: Grow a High-Value Business at Lightning Speed
No one understands startups and how to make them grow at lightning speed better than Reid Hoffman. The businessman was an executive at PayPal when i...
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Microsoft: It’s a Historic Time as the Whole Health Industry Moves to the Cloud
Peter Lee, Corporate Vice President of Microsoft Healthcare, says "It's a historic time right now with whole health industry moving to the cloud." Peter Lee and Aneesh Chopra, f...
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You Need Smart Analytics that Drive Better Actions
At the recent Salesforce Dreamforce conference, Salesforce announced...
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Verizon Business Markets CIO: We Have to Humanize Technology
The CIO of Verizon Business Markets, which is Verizon's small business segment, says that "We have to humanize technology." What Rajeev Chandrasekharan is talking about is Verizon'...
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Vlocity Thriving on the Salesforce AppExchange Focusing on Industry Verticals
The Salesforce AppExchange is where companies can find third-party applications that run on and integrate with the Salesforce platform. David Schmaier, CEO and Founder of Vlocity,...
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How adidas is Creating a Digital Experience That’s Premium, Connected, and Personalized
Digital marketing is changing and adidas is working to make it integral in connecting with their customers and to really change their lives in a positive way. Joseph Godsey, Head o...
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