Advertising & Marketing

YouTube TV Losing Paramount Channels
YouTube TV customers are in for a disappointment, with the company revealing that it will likely use access to Paramount channels on February 13....
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Apple Brings Apple TV to Android
Android users wanting to watch the latest Apple TV+ movies, TV series, and MLS season pass can finally do so, with Apple releasing the app for Android....
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New Law Could Impose a $1 Million Fine for Using DeepSeek
American lawmakers are addressing the rise of DeepSeek, with one proposing a law that would fine users as much as $1 million for using it....
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Experiential Marketing: How to Evoke Emotions Through Events, Scents, and Merchandising
Walk into a space that tantalises your senses. Let a scent evoke a cherished memory, music wrap around you like a warm embrace, and an experience so unique...
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X Inches Toward Profitability: Investor Optimism Grows Amid Debt Sale and AI Integration
Elon Musk’s tumultuous stewardship of X, formerly known as Twitter, has been marked by aggressive restructuring, advertiser exodus, and an ongoing financia...
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Google Agrees to Tackle Fake Reviews In the UK
The UK's Competition and Markets Authority (CMA) has reached an agreement with Google, with the search giant making "significant changes" to tackle fake re...
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Facebook Censors Comments On Linux, Cites ‘Cybersecurity Threats’
Facebook is being accused of censoring posts about Linux, including banning any that mention DistroWatch.com, citing "cybersecurity threats" of all things....
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Making the Case for Broadcast Television with Annie Scranton, Founder of Pace PR
What has changed since your days as a national TV news producer and how did your background in television news influence the founding of Pace Publi...
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Threads Begins Testing Ads
Threads is officially moving forward with ads, testing them "with a handful of brands," according to Threads chief Adam Mosseri....
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Oracle the Front-Runner to Take Over TikTok, Raising Significant Privacy Concerns
Oracle has reportedly emerged as the front-runner to take over TikTok's operations, not just in the U.S. but globally as well....
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January Has Been a Bad Month for T-Mobile Marketing
January has been a bad month for T-Mobile marketing, with the Better Business Bureau's (BBB) National Advertising Division (NAD) recommending T-Mobile ceas...
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Trump Takes Aim At EU’s Fines of American Tech Companies
President Trump has come out swinging against the EU, accusing the block of using regulation and resulting fines as "a form of taxation."...
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Effective Strategies for Motivating Your Sales Team
The sales team plays an important role in a company’s performance, because it serves as a bridge between the products or services offered and the customers...
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LinkedIn Faces Lawsuit for Using Private Messages to Train AI Models
LinkedIn is in hot water, facing a lawsuit for allegedly using customer data, including private messages, to train AI models....
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TikTok Gets a 75-Day Reprieve
President Trump has issued an executive order throwing a lifeline to TikTok, giving it a 75-day reprieve, not the original 90 days he originally proposed....
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