DigitalMarketingNews

Law firm marketing is a crucial aspect of the growth and success of a legal practice. It helps attract and retain clients, which is essential for any law f...

Yahoo Plans to Lay Off 1,000 Now, 600 Later

Yahoo is preparing for a round of layoffs, with plans to eliminate 1,000 jobs now and up to 600 in the second half of 2023....

Instagram’s Founders Are Launching An AI-Powered Social News Feed

Instagram's founders are on to their next venture, launching Artifact, an AI-powered social news feed app....

Yahoo Teasing a Search Engine Return

Yahoo is teasing a return to the search engine market years after abandoning it to Google and Microsoft....

TikTok Is Making a Play for Search

TikTok is making a play for the search market, encouraging users to use it in place of traditional search engines....

Baidu Set to Unveil AI-Powered Search

Baidu is preparing to unveil an AI-powered, ChatGPT-like search engine based on the company's Ernie tech....

DOJ & Eight States Sue Google for Monopolizing Digital Ads

Google is once again in the crosshairs for alleged monopolistic behavior, accused of dominating multiple digital ad products....

Conversational Marketing Closes the Gap Between B2C and B2B, Says Drift Marketing VP

Conversational marketing is a whole new way of thinking about marketing and sales, says Dave Gerhardt, VP of Marketing at Drift. “We go to our jobs in B2B...

The Power of Color Psychology in Marketing

Color has quickly become one of the most important factors that modern shoppers consider when purchasing a product or service. In fact, color accounts for...

Ecommerce, Search, Social… and Conversational Space?

"When I look at the conversational space I think it's going to have as much impact as ecommerce or search or social," says LivePerson CEO Rob Locascio. "Th...

Why Your Content Isn’t Ranking

It happens all the time—you spend hours creating what you think is an amazing piece of content. You post it, and then weeks or months later, it’s still not...

Apple Launches Apple Business Connect, Giving Business More Control

Apple has launched Apple Business Connect, a new way for businesses to customize how their information is displayed across the company's apps....

Retailers Should Focus On The Last Mile, Says Justuno CEO

"Conversion optimization is the same as it's been for a while," says Justuno CEO Erik Christiansen. "People still don't want to focus on the last mile. We'...

How AI is Influencing Digital Marketing

The world of digital marketing is gradually changing thanks to chatbots, virtual assistants, and other AI technologies. While some marketers continue to i...

Meta Fined Another $414 Million Over Online Ads

The European Union has once again fined Meta, this time to the tune of $414 million, over forcing ads on individuals....

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